Do you want to start a new business or grow your existing business? Being an entrepreneur is a lonely job.
But fortunately, you can always rely on books. Forget about going to networking events, meetups, or browsing the internet for useful advice.
To me, reading business books is the best use of my time. And in this article, you’ll find a list of books that have helped me with 6 skills I think every entrepreneur can benefit from:
I always thought that the best wins at anything. That might be true for sports. But not for life and business.
If you’re trying to build a profitable business or stable career, you might be approaching it all wrong. At least, I was. And I think that the common belief about success is also totally wrong.
I get it when it comes to sports. There’s only one place at the top. And to get to the top, you have to be the best. I only applaud that. In fact, I’m inspired by athletes like LeBron James, Christiano Ronaldo, Serena Williams, and others.
But business is different. Instead of being the best, you must strive for becoming the first. Al Ries and Jack Trout put it best in their classic marketing book, The 22 Immutable Laws Of Marketing:
Do you have a long list of goals, desires, and wants for your life? Do you want to learn more? Earn more? Improve your skills? Get the most out of your relationships? Live better?
All those things are good. Life is about moving forward and making consistent progress.
However, there’s one important thing about all this working, hustling, striving, and achieving more: You can’t do everything at the same time.
Believe me, that thing you’re using to read this article is not your friend.
And even if you’re reading this on your laptop or PC, there’s one thing I want to ask you: How important is your device to you?
I was shocked when I read a weird statistic a while back. An experiment, which was conducted by the universities of Würzburg and Nottingham Trent, revealed that 37.4% of the participants rated their phone as more or equally important in relation to their close friends.
Weirdoes.
Seriously, what’s wrong with people? 29.4% of those weirdoes even said their smartphone was equally important, or more important, to them than their parents.