How often do you talk about your own failure? If you’re like me, not often. I think it’s a universal thing that we often try to cover up our failures.

It’s not cool to say that you’ve failed. We prefer to talk about success. That’s also true for most books, articles, talks, etc.

Yup, everything is always great. Except, it isn’t always great.

But what’s wrong with failing? And what is failure? It’s so subjective. I think we’re often too quick to judge ourselves.

In the moment, failure is this ugly thing that you want to go away quickly. When I look back at my own failures it’s the same. There are things like failed jobs, business ventures, relationships, etc.