How do you get a raise? How do you get good at networking? How do you sell your products? How do you convince people of something you believe in?
These are all questions I’ve thought about throughout my career. And I’ve learned that no matter how productive or good you are, it means nothing without persuasion skills.
Because what’s an artist without an audience? Or a leader without a following?
I always try to learn more about persuasion because it’s a topic you can never know enough about. Plus, it’s something you apply every single day during the conversations you have, emails you send, and calls you have.
Do you have a list of priorities or goals that you want to achieve this year? And do you struggle with allocating time to them?
I’m no different. Life can be messy. Most of us juggle a lot of different things at the same time. Even though the simple solution is to stop juggling, it’s not always realistic. Or even needed.
What if you could do more things without losing your time? It’s possible. But you must work in an organized way.
Enter: Time Blocking a simple productivity exercise that many people use. It’s not fancy or revolutionary. The only thing you need is a calendar, which is something everyone with a smartphone and computer has.
Many things in life always sound better in theory.
- “I’m going to save my money, buy real estate, and live off the rent money.”
- “I’m going to start a blog, sell courses, and live off the passive income.”
- “I’m going to open a yoga school and only work a few hours a day.”
Alright, that’s great. I’ve talked about putting in the work many times before. I’m not going to do that again. We know that by know.
So let’s assume you are putting in the work. And to be honest, I’m pretty sure you’re taking your career seriously. Why else would you read these type of articles, right?
However, we also want to live a good life. I believe that life is meant to be enjoyed.
Richard Koch, author of the seminal book The 80/20 Principle, said it best:
There’s a difference between what we say and what we do. It’s called reality.
We say a lot of things:
- “I don’t want to be that guy who can’t climb two flights of stairs.”
- “I want to have a close family.”
- “I want to help and inspire people.”
- “I want to buy a house for my parents.”
There’s nothing wrong with that. Most of us have nothing but good intentions.
However, good intentions mean nothing. You can’t pay your bills with good intentions. We know that making a living is hard. And living a great life is even more difficult.
So every day we hustle, work hard, and do our best to get closer to our dreams.
Have you ever worked with a person so nasty that you hated going to work? It’s sad, but some people can spoil everything.
In an ideal world, people would treat others with respect, patience, and kindness. I think that’s what we’re meant to do as humans beings.
Marcus Aurelius, Roman Emperor from 161 til 180, and once the most powerful man on earth, said it best:
“In a sense, people are our proper occupation. Our job is to do them good and put up with them.”
But in real life, things are a bit different. Most of us face bullies, backstabbers, and arses who don’t respect others on a daily basis. In other words: Assholes are everywhere.
But Robert Sutton, author of The Asshole Survival Guide, is committed to change that.
I always thought that the best wins at anything. That might be true for sports. But not for life and business.
If you’re trying to build a profitable business or stable career, you might be approaching it all wrong. At least, I was. And I think that the common belief about success is also totally wrong.
I get it when it comes to sports. There’s only one place at the top. And to get to the top, you have to be the best. I only applaud that. In fact, I’m inspired by athletes like LeBron James, Christiano Ronaldo, Serena Williams, and others.
But business is different. Instead of being the best, you must strive for becoming the first. Al Ries and Jack Trout put it best in their classic marketing book, The 22 Immutable Laws Of Marketing: